Translator Profile: Reuven Cohen (rcesl)

$0.08 to $0.12/ word^*

As a professional translator with 25 years of experience in a broad spectrum of disciplines, I know that translation is not just about the words or the ideas they express, but rather the people behind them.
My goal is to help people articulate their ideas, clearly and poignantly.

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Translation Units

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Term Concepts

KudoZ Summary

68
Pro-Points

4
Questions

30
Answers

My Work

Sample Translation Business

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Source (French)	Target (English)
Une stratégie marketing d'entreprise est une démarche d’étude et de réflexion dont le but est de s'approcher au plus près de l’adéquation offre-demande.	A corporate marketing strategy is an approach combining both research and a thought process designed to optimize the effort to match supply and demand.
Cette démarche s'inscrit au sein de la stratégie de l'entreprise.	This approach forms part and parcel of the company's strategy.
Il s'agit pour l'entreprise de viser à augmenter le chiffre d'affaires, les parts de marché et la permanence des clients par différenciation, motivation ou adaptation de l'offre solvable augmentant ainsi les économies d'échelle.	The company must aim to increase turnover, market share and customer service by differentiating, motivating or adapting available supply, thereby increasing economies of scale.
Dans ce cadre, le marketing stratégique, composante de la stratégie marketing, s'assure auprès des autres fonctions clés de l'entreprise (gestion de la qualité, logistique, management du système d'information, gestion des ressources humaines) de la faisabilité de l'offre.	In this context, strategic marketing, a component of the marketing strategy, together with the other key functions of the company (quality control and logistics management, IT management, human resources management) ensures the feasibility of supply.
La stratégie marketing se confond souvent avec la stratégie d'entreprise notamment dans les organisations faisant appel à un nombre restreint de métiers (de DAS) et négocie ainsi directement l'optimisation des synergies (ou flexibilité) de l'organisation et la rentabilité attendue par le service financier.	Marketing strategy is often confused with corporate strategy, especially in organizations that use a limited number of disciplines (Strategic Business Units or SBU), and thus it is directly responsible for the optimization of synergy (or flexibility) within the organization and the profitability forecast by the business' financial unit.
En fait, elle se résume souvent à l'élaboration d'un marketing-mix dont la cible désignée est le client.	In fact, it often comes down to the development of a marketing mix that is designed to clearly target the customer.

My Experience

Experience

25 yrs.

Education

1995 Graduate (Other) at Bar Ilan University
1988 BA at Leeds University

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Reuven Cohen

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